In this social experiment, 5 passionate vegans descend upon a town whose economy and way of life is synonymous with the meat industry.

In the UK, it’s Welsh town Merthyr Tydfil, where sheep outnumber people 4:1. Two worlds collide but this is not a one-sided debate, the dialogue between the vegans and the meat eaters explores issues to do with rural economies and food poverty as well environmental issues and animal welfare.

Two worlds collide but this is not a one-sided debate, the dialogue between the vegans and the meat eaters explores issues to do with rural economies and food poverty as well environmental issues and animal welfare. At the end of the experiment, the vegans will tally up their headcount and see how many people they have managed to convince to eat differently.

Screeners

Programme Details

DURATION
3 x 60’
BROADCASTERS
BBC3 UK
AVAILABLE IN
HD
ORIGINAL LANGUAGE
English